Statement at the 66th IAA Commercial Vehicles

22 to 29 September 2016, Hannover


pewag snow chains were represented with an outdoor stand in the most frequented Expo Allee. At this IAA, the new snow and traction chains pewag starmove® and pewag starmove ED® were presented for the first time to the public. These chains are particuarly for the truck and the municipal sector and specifically for snow removal. They found the appeal of a large audience. PWD was represented by an exhibit and expert advisers on all days at pewag stand.

Every second of the 2,013 exhibitors was a suppliers. The IAA has become even more international. The proportion of foreign exhibitors is 61 percent (2014: 59 percent). The number of exhibiting countries has increased to 52 (2014: 45). The top 5 from abroad include China (229), Italy (145), the Netherlands (121), Turkey (92) and France (85). One in three exhibitors comes from Europe (excluding Germany), one in five comes from Asia.

With nearly 250,000 visitors - despite the shorter duration of the fair - the level of 2014 exceeded.

Particularly satisfied were the exhibitors with the high quality of visitors and the very intensive discussions with customers. The IAA Commercial Vehicles has even become more a professional exhibition for decision-makers: The share of trade visitors increased to 86 percent (2014: 84 percent). Eight out of ten visitors are decision-makers in foreign trade What applies to the exhibitors, also applies to the visitors: they are becoming increasingly international. One in three trade visitors comes from abroad (2014: 29 percent), and on peak days there are up to 43 percent. Most foreign visitors come from China, followed by the Netherlands and Poland.

The 67th IAA Commercial Vehicles will take place from 27 September - 04 October 2018 in Hanover.